Amplitude
Privacy Score
Data Collection20%
100/100
Data Sharing25%
25/100
Tracking20%
80/100
Transparency20%
90/100
User Rights15%
100/100
AI Risk
68/100
Analysis Findings
Data Collection
0 pts0 Types
Data Sharing
-70 pts6 Issues
Tracking
-20 pts2 Trackers
Transparency
+40 ptsGood
User Rights
+60 ptsComprehensive
AI Practices
-35 pts68/100
Top Vendors
View all 21| Vendor | Category | Purpose | Country |
|---|---|---|---|
A Amazon Web Services | Data Processing Addendum - Schedule A - ANNEX II | Cloud hosting and storage for Amplitude's platform | US, EU |
S Stripe | Privacy Notice - Section 4 | Third-party payment processing for credit/debit card fees | — |
G Google | Privacy Notice - Section 3.1 | User authentication (login with Google credentials) and GSuite directory connection | — |
G Google Analytics | Privacy Notice - Section 14 (Cookies Table) | Analyze the use of our website | — |
D Datadog | Privacy Notice - Section 14 (Cookies Table) | Provide logging and operational monitoring in our products and services | — |
Collected Data Types
No data available
Cookies & Tracking
Analytics
Usage tracking & product insights
1Medium risk
Advertising
Ad targeting & conversion
1High risk
Doing Well
- Subprocessor list published
- Privacy policy published
- Comprehensive policy sections
- Specific data retention periods
- Subprocessor list published
- Data Processing Agreement published
Concerns
- Shares data with data brokers
- Shares data with advertisers
- 11 advertising partners
- 22 data sharing partners
- Shares data with business partners
- Shares data with affiliates
Privacy Summary
Amplitude collects personal data like your name, email, company, and job title when you interact with their website or products, along with technical data like IP addresses and browsing activity via cookies. This information is shared with affiliates and third-party service providers for business operations, marketing, and advertising, and may also be disclosed for legal compliance. You can request to access, correct, or delete your personal data by contacting them at privacy@amplitude.com or ccpa@amplitude.com.
AI-generated summary based on policy analysis dated Apr 9, 2026
Quick Facts
Legal NameAmplitude, Inc.
HeadquartersUS
Data DeletionModerate (4/10)
Vendors21 third parties
Last AnalyzedApr 9, 2026
Compliance
GDPRYes
CCPAYes
Data Request FormYes
Recent BreachNo
Data BrokerYes
Policy Documents
AI Risk
- Medium user impact from AI usage
- Trains AI on personal user data
- Trains AI on user interactions
- No AI training opt-out available