74
Privacy Score
Data Collection20%
100/100
Data Sharing25%
60/100
Tracking20%
60/100
Transparency20%
70/100
User Rights15%
85/100
AI Risk
55/100

Analysis Findings

Data Collection
0 pts0 Types
Data Sharing
-35 pts4 Issues
Tracking
-40 pts2 Trackers
Transparency
+20 ptsGood
User Rights
+35 ptsComprehensive
AI Practices
-85 pts55/100

Top Vendors

View all 13
VendorCategoryPurposeCountry
G
Google Account
Categories Of Personal Data Kraken May Collect About You - Social Sign-In DataSocial sign-in authenticationNot specified
A
Apple Account
Categories Of Personal Data Kraken May Collect About You - Social Sign-In DataSocial sign-in authenticationNot specified
T
Trustpilot
Categories Of Third Parties With Which Data Is SharedFacilitate client reviewsNot specified
C
Credit bureaus
GLBA Notice And DisclosureCollect personal information, including creditworthinessNot specified
K
KYC service providers
GLBA Notice And DisclosureKnow Your Customer (KYC) identity verificationNot specified
Collected Data Types
No data available
Cookies & Tracking
Analytics
Usage tracking & product insights
Medium risk
Functional
Preferences and settings
Low risk
Advertising
Ad targeting & conversion
High risk
Doing Well
  • Subprocessor list published
  • Privacy policy published
  • Comprehensive policy sections
  • Subprocessor list published
  • 8 user rights listed
  • Privacy contact email available
Concerns
  • Shares data with advertisers
  • Shares data with business partners
  • Shares data with affiliates
  • Policy indicates broad data sharing
  • Ad networks / cross-device tracking
  • Marketing/advertising cookies in use
Privacy Summary
Kraken collects extensive personal data, including your name, address, ID, financial details, online activity, and biometric information, primarily for identity verification, account management, and regulatory compliance. They share this data with their affiliates, service providers (for operations, marketing, and legal support), and regulatory authorities, but state they do not sell your personal information. You can request data deletion or exercise other privacy rights by contacting Kraken via their online form or phone, though they will require identity verification.
AI-generated summary based on policy analysis dated Apr 13, 2026
Quick Facts
Legal NamePayward Interactive, Inc., Kraken Securities LLC and Kraken Adviser LLC
HeadquartersUS
Data DeletionHard (8/10)
Vendors13 third parties
Last AnalyzedApr 13, 2026
Compliance
GDPRNo
CCPAYes
Data Request FormNo
Recent BreachNo
Data BrokerNo
AI Risk
  • AI usage only partially disclosed
  • Hidden AI usage detected
  • High user impact from AI usage
  • Automated decision-making risk